This comes as a big surprise from a graphics card company.From: IGN.com
Nvidia Says Graphics Matter
Dismisses Nintendo's assertion that graphics have reached a saturation point as nonsense.
Nvidia, one of the world's leading producers of graphics processing technology, seems to differ in opinion from Nintendo president Satoru Iwata on the subject of game visuals. In a recent interview with Next-Gen business, VP of content Roy Taylor voiced his opinion on the matter of gaming graphics and presentation.
"They're talking nonsense," he said of Nintendo assertion that videogame graphics have reached a saturation point. "It's ridiculous sot say that graphics don't matter. That's like saying 'The quality of my TV screen doesn't matter.' Oh really? So then in that case, you can go watch 24 in black-and-white on a seven-inch screen. It's nonsense to say graphics don't matter. I think we can do a lot better, but I think we'd like to see graphics encompassing the gameplay."
During the interview Taylor does state that gameplay can oftentimes play second fiddle to a game's visuals but reiterates that graphics will bring more emotion into software, stating that gamers seldom become as emotionally invested in characters from a videogame as they do in movies.