I think Nintendo and the kiddy market set sail a long time ago, no one targets children anymore, they target females. Is this just a coverup that you don't want to admit you bought a female console?
There's no evidence of Nintendo's market and I like the image in their games, there is no way a child could work out all the content without being superhuman. Just because it's rated for children doesn't mean that adults can't play it too. Take smoking, the age is 16, people do it right into their old age (and are idiots) but I'm just using this as an example.
If games were more mature and 18+ I'd say I wouldn't buy them, I would never be a gamer because of this. I didn't find the Godfather entertaining and the GTA series is a load of arse. Most games 18+ are just examples of mindless violence.
Maybe that would've been somewhat effective if I wasn't female...