We shouldn't rely on a BUY IT NOW market. It's lunacy. We should rely on long term sales. Indiana Jones the movies have sold more than 900 million copies world wide. They didn't sell that in a single day. I have seen scores of great games flop badly on launch. People have lives and they should change the system to something more practical. Like $30 games. They drop $20-$30 in a single year anyways.
(unsure if this is a great game)