
Nintendo currently has the motion-controlled console market in a chokehold, but
Sony and
Microsoft are planning to cut into Nintendo's slice of the market pie with their own motion controllers. NoA president
Reggie Fils-Aime, however, isn't worried.
"Yes, it could be that our current 100 percent marketshare in motion control could lose a couple of points," he said at BMO Capital Markets' Digital Entertainment conference in
New York. . "But... with a head-start of over 51 million controllers, I still like our chances."
Fils-Aime also noted that according to Nintendo research, there are "tens of millions" of console-less Americans interested in buying one. He further implied that these potential gamers will more likely be drawn to the Wii due to its "continuing redefinition of what a video game is, along with increased pick-up-and-play capabilities."