These companies don't bank on making money from hardware sales anyway. The only console to be sold for a profit early in its lifecycle in years is the Wii. PS1, PS2, Xbox, 360, Gamecube, all sold at a loss early in their life. The money is made from liscencing software. Now, what Sony was losing initially from the PS3 was higher than any other console I can remember, maybe ever. But still, I think that cutting cost to even $50 below manufacturing would help sales in conjunction with the 2008 lineup.
I can't see a price cut coming in the next month or two. Summer is more likely. It might even be Fall before we see another price cut. It'd be great for Sony if they came through with one. Currently they are only $50 higher than the 360 and offer arguably a better value in terms of what is included.
I expect massive losses from SCE come end of January - if they do cut the price, I suspect no profits through 2009 (yes, '09). Warner subsidies, Fox subsidies, Disney subsidies, Lions Gate subsidies, etc., and the BD play looks like a deep, dark, cash sinkhole.
Still won't stop be from buying one at $299 though
the reason why most people think that this price cut is true is cause of warner and the rest of them, their makin alot ofmoney, th BD sales have gone way up, that is no reason for sony not to do it
and to the guy up their, when their was rumor about 80GB sony denied it, when their was a rumor about 40GB they denied
its natural fora gaming company to deny a price cut,