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Sony sells the Cell to Toshiba

Discussion in 'Playstation Consoles' started by sagema, Sep 17, 2007.

  1. sagema

    sagema 3D Artist

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    I'm stumped. This is like McDonalds selling their cow farm to Burger King. But it's ok! Huh?

    In the short term this means money. But in the long term Toshiba owns them. The PS4 may be called the Toshiba4. Comments?

    http://www.gamespot.com/news/6178926.html
     
  2. Pikachu256

    Pikachu256 KryKidd

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    Lol Wow the Ps3 is that bad?
    Toshiba4 LOL!
    Nice Post
     
  3. Jay588

    Jay588 ?

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    this doesn't mean toshiba is taking over the playstation, toshiba just bought rights to use their cell. this is a good thing for both toshiba and sony. it was kinda expected because the chip was the most expensive part and sony was losing money but now that they accepted they lost the race, they get their money back from this..pretty smart
     
  4. Master Foot

    Master Foot WiiChat Member

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    They may have sold it because it may be cheaper for Toshiba to manufacture the chips and then contract them to Sony. IMO this is bad news for investors who banked on the cell as Sony's next big thing. If that's the case, then PS3 profitability was in really bad shape. I'm sure the 360 fanboys would call this the demise of the PS3. Hmmm, what if they sell off BluRay?
     
  5. sagema

    sagema 3D Artist

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    Sony's been making money in their other divisions, so this move keeps them in the mark. In the short term this does equal money.

    However... In the long term, a mere 2 years from now Sony is going to be hurting a lot. They picked up $800 million today to lose a possible $5 billion in R&D tomorrow to none other than their hardest competitor against the Blue Ray itself, Toshiba's HD DVD! Toshiba will gain access to Sony's technology. That's like Nintendo offering Microsoft exclusive rights to work on Wii processors. Just imagine the future damage here.
     
  6. Celestial

    Celestial WiiChat Member

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    No they didn't...? Did they? I thought it was just speculation stuffs...

    http://www.ibtimes.com/articles/20070917/sony-toshiba-sale.htm

     
    #6 Celestial, Sep 18, 2007
    Last edited: Sep 18, 2007
  7. PtonJalken

    PtonJalken Ptowwnaagee!

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    Eh this wont effect the gaming part of sony at all. Toshiba arent in the console industry so they'd probably use the technology to further their computer departments. And incase you didnt know, Toshiba and IBMC helped make the Cell. Its just a way for sony to make them cheaper.

    And it hasnt been confirmed by Sony or Toshiba.
     
  8. TheCosmicFrog

    TheCosmicFrog WiiChat Member

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    Toshiba helped in the design of the architecture. I'm sorry, you've got the wrong end of the stick friend
     

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