I'm sure they'l get majorly fined, or even shut down for disobeying federal laws. That'd be a turn for the better; people would stop wasting their money on them. ... It's ironic how quickly my opinion's changed...
Don't count on them being shut down.
And as for people realizing they're scam artists and stopping shopping there, look at it this way: Wal-Mart's still in business. People like cheap, no matter how much it might hurt them in the long run.