Sonys electronics division has posted a profit only once in the last five years, and its share price has fallen... Sony introduces the PS3 on the market not only as a top of the line gaming console but also as a HD Media center and front runner for Sonys jump into there own HD dvd format Blue-ray. Now the HD dvd market isn't in great shape to begin with, although Blue-ray is outselling its competitor HDDVD, The combined sales of all HDDVD and Blue-ray disk has yet to even reach that of one popular DVD. The HD market itself is still small and in its infancy, but was it a good call on sonys part to try to force yet another media format, and with it higher price on its dedicated console fans? Some of Sonys conga line of failures include, Sony Connect, the Net MD Walkman, Mini-Disc, Betamax... you get the picture. They have had no problem with trying to force there own media format on consumers in the past and all be it most were "superior" to there competition, Sonys lack of keeping it a option instead of forcing has always hurt them in the past... The worst part is this causes the PS3 to stay the highest priced console on the market and is has kept Sony in last place in sales and profit. In my opinion its more linked to the high price than to lack of games or console quality. They seem to be only selling to there very strong fan base, and not the Vast amount of casual gamers they are known for having with the PS2 Besides a price drop to get the system into the same range as its competitors, is there anything Sony can do to Save the Ps3? Or is it destined to become the least remebered console this generation?